Introducing…
DIY Design My Biz
A 4-week course teaching you how to design your own biz brand and graphics that will set your biz up for success and attract your dream clients.
March 2020
JOIN THE WAITLIST
To stay updated on the next release enter your deets below and I’ll keep you posted. Xx
4 weeks to transform your business into an IRRESISTIBLE and BEAUTIFUL client magnet.
MAYBE RIGHT NOW YOU ARE…
🙈 Embarrassed about how your biz looks.
😩 Frustrated that you can’t get anything to look “just right” - no matter how much you fiddle!
🤷♀️ Confused about where even to start with your business's brand.
💸 Low on cash and don’t have the money to invest in a designer (just yet).
🎁 Wanting to put your amazing offering/s into the world but can’t translate your content into a deliverable product.
💃 Ready to get your business out there to the world, looking its absolute finest!
IN JUST 4 WEEKS, YOU COULD BE...
💅 Proud as punch of your brand. Directing people to your website, socials and flinging out business cards left, right and centre! #ilookamazing
👩🎨 Confident in the skills you have to create ANYTHING your biz needs.
🐝 Attracting ideal clients from miles away who see your brand and want YOU.
👄 Showing up and creating content for your audience that connects and communicates JUST what they need.
💻 Creating content for your social media, website and workshops in a quarter of the time from your own computer!
Good design can scream to your ideal client, “PICK ME!!”
IS THIS COURSE FOR YOU?
Let’s see…
🐣 You’re in the early (or pre!) stages of your biz and aren’t quite happy with how your brand looks (if you even have one!)
⏰ You identify as someone who has more time resources than cash (otherwise you’d be hiring me!)
👩💻 You know how to send emails and skype your bestie…AKA. You know how to use a computer.
🌏 You’re a service based biz who focuses your energy more in the online space (rather than physical/printed goods).
💕 You have some idea of what you like. You might not know what design exactly your biz needs but you could at least tell me your current fav colour.
🎨 You don’t have fancy programs but you want to be able to make what you need on things platforms like Canva.com
✨ You dream of a business you are proud of and attracts all your ideal clients.
Still not sure if you’d cut it as a DIY Designer? I’ve made up a quiz just to help you find out!
This 4-week live course includes:
LIVE WORKSHOPS
Live workshops for each module unlocked weekly where I’ll teach you ALL you need to know for the weeks lessons PLUS ask any of your questions. (Replays available)
WORKBOOKS
In-depth workbooks that accompany each lesson breaking down EVERYTHING you’ll need to create your own banging brand and helping you personally flesh out the content.
PRACTICAL TOOLS
Practical tools to help you work through the content for yourself (think questionnaires, quizzes, checklists, templates and cheat sheets!).
VIDEO TUTORIALS
Bonus video tutorials to make sure you have really nailed some of the practical skills of creating a design and learning the programs.
FACEBOOK GROUP
A Private Facebook Group where you’ll have access to me (Jacqui AKA Designer Pro) and a bunch of other amazing humans on the same journey!
BONUSES!
PLUS a A HUGE range of bonuses resources, cheat sheets and templates!!
Testimonials Slider
You’re not just going to learn how to create “pretty” designs that copy the latest trends. You will discover how to create designs that connect to your target audience and show them how amazing you are.
Step-by-step... until you are a DIY designing pro!
Introducing…
DIY Design My Biz
A 4-week course teaching you how to design your own biz brand and graphics that will set your biz up for success and attract your dream clients.
![MODULE 1:Tie Your Laces First[Basics of design and branding] - You’ll learn:🖍What graphic design is (and isn’t!)📙The insider terminology (so you never feel out of place again)👯♀️My secret exercise for getting clear on who you want to attract👌How to spark the depths of the hearts of your perfect client🔧The tools of the trade to get looking like a pro🧠Go-to ways to get into a creative headspace💻The most robust crash course in Canva👑What makes up a brand and why you NEED one👄The one thing your brand needs to stand out from the rest (beyond great graphics!)](https://images.squarespace-cdn.com/content/v1/52f2d74ee4b0ad0ada6e3295/1571633548576-WU9BK77N7R9MVKAK7Q9U/ke17ZwdGBToddI8pDm48kO5kBq5EvnYhvlHvh_s2fYQUqsxRUqqbr1mOJYKfIPR7LoDQ9mXPOjoJoqy81S2I8N_N4V1vUb5AoIIIbLZhVYxCRW4BPu10St3TBAUQYVKc7RIW_1NHz48DMCo4w_aPejh2F2hlNaQzpkS0plhZquSmmKz9-JpnXIHHlDG4RYaL/Preview_Mod1.png)
MODULE 1:
Tie Your Laces First
[Basics of design and branding]
You’ll learn:
🖍What graphic design is (and isn’t!)
📙The insider terminology (so you never feel out of place again)
👯♀️My secret exercise for getting clear on who you want to attract
👌How to spark the depths of the hearts of your perfect client
🔧The tools of the trade to get looking like a pro
🧠Go-to ways to get into a creative headspace
💻The most robust crash course in Canva
👑What makes up a brand and why you NEED one
👄The one thing your brand needs to stand out from the rest (beyond great graphics!)
![MODULE 2:The Main Event[Designing your perfect logo] - You’ll learn:🔑5 keys of logo design🧭Concept and functionality🔺The importance of hierarchy⚖️Keeping your design balanced📂Crash course in file types📐The anatomy of a font🎨How to choose your colours👩🎨Creating your brand style👩💻How to design your logo (and actually doing it!)](https://images.squarespace-cdn.com/content/v1/52f2d74ee4b0ad0ada6e3295/1578907923826-ADYSBU233BJZPL7ELVV7/ke17ZwdGBToddI8pDm48kAUHOLlYShG8g5rX01Y649V7gQa3H78H3Y0txjaiv_0fDoOvxcdMmMKkDsyUqMSsMWxHk725yiiHCCLfrh8O1z5QPOohDIaIeljMHgDF5CVlOqpeNLcJ80NK65_fV7S1UVp8qOUQfwTg5ArIQIsA0VTJHHHsgZlCcGicOFZ9mZVKm4bjm9DAHF2kOsIZRJKXnA/CourseMod2.png)
MODULE 2:
The Main Event
[Designing your perfect logo]
You’ll learn:
🔑5 keys of logo design
🧭Concept and functionality
🔺The importance of hierarchy
⚖️Keeping your design balanced
📂Crash course in file types
📐The anatomy of a font
🎨How to choose your colours
👩🎨Creating your brand style
👩💻How to design your logo (and actually doing it!)
![MODULE 3:The Backup Dancers[Nutting out the rest of your brand] - You’ll learn:🖼How to source the right images for your brand🎨To create a style guide for your brand💅How to choose the perfect fonts, patterns, etc. for your brand🦚How to create variations of your logo so you have something to use in all situations](https://images.squarespace-cdn.com/content/v1/52f2d74ee4b0ad0ada6e3295/1571633597911-2M3K54C9ELXUZWXOVXD6/ke17ZwdGBToddI8pDm48kO5kBq5EvnYhvlHvh_s2fYQUqsxRUqqbr1mOJYKfIPR7LoDQ9mXPOjoJoqy81S2I8N_N4V1vUb5AoIIIbLZhVYxCRW4BPu10St3TBAUQYVKc7RIW_1NHz48DMCo4w_aPejh2F2hlNaQzpkS0plhZquSmmKz9-JpnXIHHlDG4RYaL/Preview_Mod3_1.png)
MODULE 3:
The Backup Dancers
[Nutting out the rest of your brand]
You’ll learn:
🖼How to source the right images for your brand
🎨To create a style guide for your brand
💅How to choose the perfect fonts, patterns, etc. for your brand
🦚How to create variations of your logo so you have something to use in all situations
![MODULE 4:Putting It All Together[Designing ALL your biz graphics] - You’ll learn:🖨The basics of creating file for printing📮How to create your business card and flyer.🤳How to create graphics for your social media (posts, stories, highlights, Facebook cover)📧How to create a branded email signature.🕸How to create a banner for your website.📙How to design a PDF mini eBook/Opt-in👩🎨How to find the right designer for you when you’re ready](https://images.squarespace-cdn.com/content/v1/52f2d74ee4b0ad0ada6e3295/1571633622325-FWFP9FWAODDV8DOSG0T2/ke17ZwdGBToddI8pDm48kO5kBq5EvnYhvlHvh_s2fYQUqsxRUqqbr1mOJYKfIPR7LoDQ9mXPOjoJoqy81S2I8N_N4V1vUb5AoIIIbLZhVYxCRW4BPu10St3TBAUQYVKc7RIW_1NHz48DMCo4w_aPejh2F2hlNaQzpkS0plhZquSmmKz9-JpnXIHHlDG4RYaL/Preview_Mod3.png)
MODULE 4:
Putting It All Together
[Designing ALL your biz graphics]
You’ll learn:
🖨The basics of creating file for printing
📮How to create your business card and flyer.
🤳How to create graphics for your social media (posts, stories, highlights, Facebook cover)
📧How to create a branded email signature.
🕸How to create a banner for your website.
📙How to design a PDF mini eBook/Opt-in
👩🎨How to find the right designer for you when you’re ready
The cost of good design (usually)
Graphic design is no small investment…
So to do it yourself in the early stages if money is an issue is a REALLY good idea.
Let’s do the math of what decent branding actually costs! Here’s a rough ballpark:
$1,000 AUD for a brand design (logo and brand style guide).
$150 AUD for business card design.
$200 AUD for postcard design.
$80 AUD per social media post design.
$150 AUD for Instagram highlight design.
$150 AUD for Facebook cover design.
$150 AUD for email signature design.
$150 AUD for website banner design.
$250 AUD for small eBook design.
So to get your business off the ground with a solid range of branding collateral you’re considering a minimum of $2,280 AUD.
$2,280 AUD!?!? Just for design!? Yes. And design is important! So, you can’t really avoid it.
BUT, here’s the good news:
ALL of those things you’ll learn how to do in this course. (Plus the skills to create more.) You can create your own graphics, on-demand, for free.
Testimonials Slider
Why do I need good design?
Whether you buy this course or not I need you to know why design matters.
I’ve built my career around providing good design and it’s coz I believe in it.
Truly.
First Impressions
Whether we like it or not we generally DO judge a book by it’s cover. At least at a first glance…and sometimes that first glance is all you’ll get for a potential client to see you and decide whether you’re the one for them (or not!). Make your first impression count!
Consistency
Everyone has their own style - even a brand. Whenever you see purple as you’re scrolling your feed, you think of a certain brand. We make these connections subconsciously all the time - use this to your advantage so your brand is instantly reliable and recognisable.
Efficient!
Good design can commutate the same thing as a bad design with less words. It connects with your audience and helps them to actually understand what you’re saying. When something is hard to understand we tend to give up. We don’t want to your potential clients to give up on you!
Add Value $$$
We all know “branding” is important..we see it all the time with products even on our trips to the supermarket. A good brand (and branding) will encourage us to buy a specific product AND spend more on it - even if it’s the same product on the inside!! This too, is possible with YOUR brand.
Pick Me!
Good design connects. It calls to your target audience “Pick me! I’m the one you need!”. Your design does NOT have to appeal to everyone, but it does need to appeal to YOUR people. If this isn’t done well you risk losing the people you actually want to work with.
Send the RIGHT Message
Your words can say one thing but your graphics can say another. Good design makes sure that your message is clear, and it’s meaning clearer. Make sure your audience aren’t misunderstanding your message!
You don’t need any fancy, expensive programs. I’ll show you how to make the most of all the free tools at your disposal.
LET ME INTRODUCE MYSELF
Hello! I’m Jacqui.
I love slushies, good food, warm summer nights, pretty pictures and seeing people flourish doing what they love (that last one’s a little deep but it’s true!).
I’ve been working my whole career with women in small business as their spunky graphic designer... Watching their crazy, passion-fuelled ideas grow into a fully-fledged and successful businesses.
I’ve helped them flesh out their brain waves, their target audience and their business needs to create branding and graphics that connect with their audience and SELL.
I’ve had HUNDREDS of happy clients work with me because I GET and UNDERSTAND small business. I am one. And I love serving them. I love serving you. And, I can’t wait to teach you all of my tricks.
Got questions? Let’s chat! Email me at jacqui@whitedeer.com.au and I’ll get back to you as soon as I can.
BONUSES!
A bunch of extra goodies to help you on your design journey.
👍🏻 “Is my design good?” Checklist
(Valued at: $29 AUD)
📱 Owning Instagram: Instagram post and story Canva templates
(Valued at: $29 AUD)
💻 Layout Queen: Mini eBook/Opt-in PDF Canva Template
(Valued at: $39 AUD)
📝 Content Master: Create content for your Flyer/Brochure Cheatsheet
(Valued at: $29 AUD)
✂️ Tutorial: Cutting out a photo from background.
(Valued at: $24 AUD)
Invest in your success.
Own the change you want to see.
Testimonials Slider
In 4 short weeks you could:
Quit… 🙅♀️
Being one step behind your fav businesses and their perfect designs.
Wasting time going round and round in circles trying (and failing) to get your designs quite right.
Losing money on designs that (right now) you need to invest elsewhere.
Doubting yourself and your ideas around design.
AND you could finally be... 🙋♀️
In control of your business and the way the world sees it.
Attracting clients who will fall in love with you at first sight.
Feeling confident of your skills to create ANYTHING your business needs.
Looking fllyyyyy and profesh as you step out and show the world what you have to offer.
It’s time to feel confident in your brand.
Take the reins, create your own change and show up confidently.
Frequently Asked Questions
What if I can’t finish the course in the 4 weeks?
That’s not a worry at all! You’ll have lifetime access to the course so you can catchup at your own pace.
How much past experience should I have?
You don’t have to have any prior design experience! I’ll teach you everything from scratch! But if you do have some prior knowledge or experience with Canva you’ll still get a lot out of this course!
When does the course start?
The launch date of the next round of this live course will be in March 2020.
What if I already have a brand?
No worries! If you already have a logo or brand you love you’ll still get to learn a lot about creating additional graphics for your biz as well as targeting your ideal client and much more!
What if I can’t make it to the live videos?
That’s not an issue at all! They’ll be available to rewatch and if you have any burning questions you didn’t get to ask you can ask them in the Private Facebook Group instead!
Do I need any fancy programs?
Nope! That’s the beauty of this course! We’ll be using resources like Canva.com and other web based programs to do all our designs. Some aspects will be easier with paid versions of programs but they are not necessary and I’ll make sure to explain everything as something you can do using all free versions.
How much time will I need to put aside to complete each module?
This one is very varying per person. Each live will go for approximately 1 hour (per week). The workbook and creating your designs may take you between 1-4 hours a week. It will depend a little on the module, how deep you go into the work and how much time you have. As we’ve already said, you’ll be able to go back through the course and catchup at your own pace so if you get behind or this is a busy time for you then that’s okay!
Will you be releasing the course again?
That’s the plan!! However I cannot guarantee when, the price and the exact inclusions.
JOIN THE WAITLIST NOW
To stay updated on the next release enter your deets below and I’ll keep you posted. Xx
“My biz instantly looks so fresh and CONSISTENT, with graphics, colours and fonts flowing across every touchpoint…”
“This course feels like the final piece in the puzzle for me - I have a pretty good social media strategy and online presence but now I feel like my biz looks professional across all the online platforms. Plus, I can do all of this from Canva, so I don't need an expensive Adobe subscription. Since finishing this course and putting the things I have learned into practice, my biz instantly looks so fresh and CONSISTENT, with graphics, colours and fonts flowing across every touch point. I launched my new visual branding earlier this week and everyone loves it!”